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Entering the UK Jewellery Awards 2025 is an invaluable opportunity to showcase your excellence and innovation in the jewellery industry, and the best part is, it’s completely FREE!
To begin your entry for the UK Jewellery Awards, please use the button below. If you have already started an entry, simply log in to continue where you left off.
For the best results, we recommend drafting your entry in a Word document or similar program before copying and pasting it into the entry form.
If you require any assistance or have questions regarding the entry process, please don't hesitate to reach out to Laura Glenister at 020 3953 2078 or via email at Laura.Glenister@emap.com.
Please note that the deadline for submissions is 7 February 2025.
Please make sure you have carefully read our
entry guidelines
before you start your submission.
Countdown to Entry Deadline
Categories
Store Design of the Year
Who can enter?
This category is open to all sizes and type of store (jewellers, watch retailers, mono-brand boutiques etc) that have either been newly opened or fully re-furbished/re-fitted in the 12 months up to 7 February 2025.
Emerging jewellery/watch brand of the year
Who can enter?
Any brand (jewellery or watches) which has been in existence for three years or fewer OR has been distributed in the UK for three years or fewer (at the closing date of 7 February 2025).
Please DO NOT enter this category if the business/brand has been in existence for longer than three years/distributed in the UK for longer than three years, as your entry will be automatically discounted.
The business MUST have distribution/stockists in the UK. The brand must be able to demonstrate significant and continuous growth since launch.
Emerging Jewellery Designer of the Year
Who Can Enter?
Any UK or Irish-based jewellery designer that has been producing jewellery commercially for more than six months but fewer than three years at the closing date of 7 February 2025. You can work for your own brand/label or be designing in-house for another company.
Please note that to be eligible for entry into this category and you work for yourself, you MUST have already secured stockists or distribution in the UK/Ireland. If you do not currently have any wholesale stockists, or a functioning UK-based ecommerce business, your entry will not be considered.
Creative Jewellery Designer of the Year
Who Can Enter?
Any UK or Irish-based jewellery designer that has been producing jewellery commercially for more than three years at the closing date of 7 February 2025. You can work for your own brand/label or be designing in-house for another company.
Please note that this category focuses primarily on the creative design process and your skills/aptitude as a jewellery designer. If you consider yourself to be a to be the designer of a commercial jewellery brand, then please enter Commercial Jewellery Designer of the Year instead.
If you enter this category but, the judging panel deems you to be more suitable for Commercial Jewellery Designer of the Year, you will automatically be shortlisted in the other category. Please note you cannot enter and/or be shortlisted for both categories, so please read the entry questions of both categories first, before deciding which one to enter.
To be eligible for entry into this category you MUST have stockists or distribution in the UK/Ireland (or your own ecommerce site). If you don’t, then your entry won’t be considered.
Commercial Jewellery Designer of the Year
Who Can Enter?
Any UK or Irish-based jewellery designer behind a jewellery brand (such as John Smith’s Jewellery Design) or working in-house as a designer for another jewellery brand/supplier. The brand must have been producing jewellery for more than four years at the closing date of 7 February 2025.
Please note that this category focuses primarily on the commerciality of your designs and how this translates into a being a commercial designer for a jewellery brand. If you consider yourself to be a creative jewellery designer, then please enter Creative Jewellery Designer of the Year instead.
If you enter this category but, the judging panel deems you to be more suitable for Creative Jewellery Designer of the Year, you will automatically be shortlisted in the other category. Please note you cannot enter and/or be shortlisted for both categories, so please read the entry questions of both categories first, before deciding which one to enter.
To be eligible for entry into this category you MUST have stockists or distribution in the UK/Ireland (or your own ecommerce site). If you don’t, then your entry won’t be considered.
Bridal Jewellery Retailer of the Year - Sponsored by Hockley Mint
Who can enter?
Independent, multiple and ecommerce retailers in the UK and Ireland where the bridal jewellery (wedding, engagement rings and commitment rings) part of your business represented a significant portion (more than 25%) of your total turnover in the 2024/25 year
Bespoke Jewellery Retailer of the Year
Who can enter?
Independent, multiple and ecommerce retailers in the UK and Ireland whose primary business is the design and creation of bespoke jewellery for customers. This bespoke jewellery must represent a significant portion (more than 35%) of your total turnover in the 2024/25 year
Responsible Jewellery Business of the year - Sponsored by SMO
Who can enter?
Any business in the jewellery and/or watch industry (retailer/designer/supplier) with a strong focus on responsible business practices, including but not limited environmental, social and governance considerations. This can include retailers (independents, multiples or etailers), suppliers, designers, brands or manufacturers.
Employer of the Year
Who can enter?
Any employer in the jewellery and/or watch industry that employs a total of more than 10 full-time or part-time staff. This can include retailers, suppliers, brands or manufacturers.
Omnichannel Retailer of the Year
Who Can Enter?
Retailers or suppliers of either jewellery and/or watches who sell their goods through more than one channel i.e. stores and a transactional website or a brand with a transactional website and a network of wholesale partner stores.
Please note you must have a presence which spans more than one channel in order to be eligible to enter this category and judges are looking for examples of how these channels all work together as one.
Fashion Jewellery Retailer of the Year
Who can enter?
Bricks-and-mortar and/or online businesses in the UK and Ireland who consider themselves a fashion jewellery specialist and have dedicated at least 30% of their store footprint or total business turnover to fashion jewellery (N.B. Fashion jewellery refers to silver brands such as Pandora or Sif Jakobs or others as opposed to fine jewellery and bridal)
Marketing/Social Media Campaign or Collaboration of the Year
Who can enter?
Any brand, retailer, designer or supplier of jewellery and/or watches who launched a new marketing, or social media campaign and/or collaboration at any time during the last 12 months (up until the 7 February 2025 closing date).
This can include print, online, social media, outdoor, TV or radio campaigns or collaborations a combination of all of the above. Campaigns can be either B2C or B2B focused.
Jewellery Supplier of the Year
Who Can Enter?
Manufacturers and/or UK and Irish-based suppliers/distributors of jewellery. You must have a full support and distribution operation in the UK or Ireland, and not just sales representatives/agents and you must have been operating in the UK for at least four years by the closing date of 7 February 2025.
Service Supplier of the Year
Who Can Enter?
UK and Irish-based suppliers of any service used by retailer jewellers or those operating in the UK and Irish jewellery/watch industry. You must have a full support operation in the UK or Ireland, not just representatives/agents, and you must have been operating in the UK for at least four years by the closing date of 7 February 2025.
Retail Team of the Year - Sponsored by Studex
Who can enter?
Any team of sales/shopfloor staff working in a retail business (of any size or type i.e. independent, multiple or e-tail business) that sells jewellery and/or watches to end consumers.
Those on that team can be working at any level from part-time sales assistant all the way up to store manager providing they are involved in the day-to-day selling of products to the end consumer.
The team can enter themselves for this award or they can be nominated by their manager or someone else from within the business. If you are nominating a team, please answer the below questions with them in mind.
Jewellery Retailer of the Year (five stores or fewer) - Sponsored by T H March
Who Can Enter?
Retailers with five or fewer stores in the UK and Ireland who have dedicated 40% of their store footprint or total business turnover to jewellery.
Please note this category is for multi-brand retailers only. Also, any franchise stores will not be considered in the total number of stores. (i.e. if you have three of your own stores trading under your name but also operate eight Pandora franchises, you would still be eligible for entry into this category as you would be considered as having three stores).
Retailer of the Year (six stores or more) - Sponsored by Curteis
Who Can Enter?
Retailers of jewellery and/or watches with six or more stores in the UK and Ireland
Please note this category is aimed at multi-brand/product retailers only AND NOT mono-brand boutiques.
Non-enterable categories
Fashion Jewellery Brand of the Year (By nomination only)
By nomination only
Demi-Fine/Fine Jewellery Brand of the Year (By nomination only)
By nomination only
Outstanding Contribution to the Industry (By nomination only)
By nomination only
This award recognises and honours one particular individual who has made an outstanding contribution to the industry throughout the course of their career.
Although the recipient is ultimately chosen by the Retail Jeweller editorial team if you have any suggestions of people you would like to be considered for this accolade, then please contact ruth.faulkner@emap.com before 7 February 2025.