Entry guidelines
As you prepare to submit your entry, it’s essential to understand the process and requirements to ensure you have the best possible chance of winning.
Entering the UK Jewellery Awards 2025 is an invaluable opportunity to showcase your excellence and innovation in the jewellery industry, and the best part is, it’s completely free.
This section provides detailed instructions and helpful tips to guide you through the entry process. Whether you’re a seasoned industry leader or a rising star, adhering to these guidelines will help you present your achievements effectively.
Read on to familiarise yourself with the key aspects of entering the awards, including our category policies, submission tips, and important deadlines.
We look forward to reviewing your entry.
Countdown to Entry Deadline
Criteria
The UK Jewellery Awards will have a two-stage judging process. In the first round, in order to be in with a chance of being shortlisted, you MUST answer all of the questions on this entry form.
- If you fail to adequately answer any of the questions, or enter the wrong category, your entry maybe removed from the competition and not considered for shortlisting.
- If you are shortlisted, and as part of the second stage of the process, you may then be required to provide additional information/financials/images/examples of product ahead of the judging days.
- Again, failure to provide information when requested, at this stage, could result in your entry being removed from the shortlist.
- The UK Jewellery Awards reserves the right to move your entry to a different category from the one you entered, if the team deem that an alternative category is more suitable for your entry.
Tips for your entry
Focus on the 2024/25 Year
As the UK Jewellery Awards is an annual event, judges are interested in what your company has achieved during the 2024/25 period. Highlight the specific innovations and accomplishments from March 2024 up until the awards closing date of Friday, 7 February 2025, that set you apart from the competition.
Detail your innovations
Clearly articulate what you did that was innovative during the 12 months from 1 February 2024, until the closing date for the awards of 7 February 2025, as opposed to other years/time periods.
Answer each question
Answer every question on the entry form as far as possible but do not exceed the word count. If a particular entry question is not applicable, please make this clear.
Use bullet points
Please complete every answer as bullet points
Adhere to word count and format
Please note if you go over the wordcount, or fail to answer in bullet point form, you may risk your entry being removed and not considered. Ensure that all submissions comply with these requirements to avoid disqualification.
Interview requirement
If you are entering the Emerging Jewellery Designer of the Year, the Creative Jewellery Designer of the Year or the Commercial Jewellery Designer of the Year category and are shortlisted, you will be required to attend an interview via Zoom on Thursday 8 May 2025. This is a compulsory part of the process and if you are unable to attend the interview, it will result in your entry being removed from the shortlist
Nomination-only categories
This year, three categories (Jewellery Brand of the Year, Watch Brand of the Year and Outstanding Contribution to the Industry Award) are by nomination only and you cannot submit an entry for these categories in the first round
Confidentiality Assurance
All of our judges have to sign an NDA so please don’t worry about sharing sensitive information about your business, as this will not be shared with others outside of the judging process