Enter now

To register and start your entry, please see the categories below. If you have previously started, please login through the icon on the far right-hand side of the top tab bar.

We would advise completing your entry in Word or a similar programme first before copying and pasting into the entry form.

The entry deadline for the UK Jewellery Awards is 9 February 2024.

If you need help with your entry or require any clarification, please contact Laura Glenister on 020 3953 2078 or email Laura.Glenister@emap.com.

The UK Jewellery Awards will have a two-stage judging process. In the first round, in order to be in with a chance of being shortlisted, you MUST answer all of the questions on this entry form.

If you fail to adequately answer any of the questions, or enter the wrong category, your entry maybe removed from the competition and not considered for shortlisting.

If you are shortlisted, and as part of the second stage of the process, you may then be required to provide additional information/financials/images/examples of product ahead of the judging days.

Again, failure to provide information when requested, at this stage, could result in your entry being removed from the shortlist. The UK Jewellery Awards reserves the right to move your entry to a different category from the one you entered, if the team deem that an alternative category is more suitable for your entry.


Check out our Hints and tips for completing your entry HERE

Who can enter?

Bricks-and-mortar and/or online business in the UK and Ireland with five stores or fewer who consider themselves a watch specialist and have dedicated at least 30% of their store footprint or total business turnover to watches.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your store/website (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information
  6. If you are shortlisted, you will be subject to a mystery shop visit by our mystery shopping partner. This will take place sometime during March/April 2024.

Who Can Enter?

UK and Irish-based suppliers of any service used by retailer jewellers or those operating in the UK and Irish jewellery/watch industry. You must have a full support operation in the UK or Ireland, not just representatives/agents, and you must have been operating in the UK for at least four years by the closing date of 9 February 2024.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your product/services (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information

Who can enter?

This category is open to all sizes and type of store (jewellers, watch retailers, mono-brand boutiques) that have either been newly opened or fully re-furbished/re-fitted in the 12 months up to 9 February 2024.  

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your store (all images must be high res and bigger than 300 dpi)
  5. Please also include a short video (no more than two minutes) showing the interior of your store (this can be filmed on a mobile phone– it is merely used to give the judges an idea of the interior and bring it to life)
  6. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information

Who Can Enter?

Retailers of jewellery and/or watches with six or more stores in the UK and Ireland

Please note this category is aimed at multi-brand/product retailers only AND NOT mono-brand boutiques.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your store/stores (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information
  6. If you are shortlisted, you will be subject to a mystery shop visit by our mystery shopping partner. This will take place sometime during March/April 2024.

Who can enter?

Any team of sales/shopfloor staff working in a retail business (of any size or type i.e. independent, multiple or e-tail business) that sells jewellery and/or watches to end consumers.

Those on that team can be working at any level from part-time sales assistant all the way up to store manager providing they are involved in the day-to-day selling of products to the end consumer.

The team can enter themselves for this award or they can be nominated by their manager or someone else from within the business. If you are nominating a team, please answer the below questions with them in mind.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of the team at work/in the store (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including further customer testimonials and evidence performance so please be prepared to share this information
Sponsored by:

Who Can Enter?

Retailers of either jewellery and/or watches who sell their goods through innovative and/or inventive digital methods, including ecommerce and omnichannel strategies, social media, online tools, and creative digital platforms. These can be bricks-and-mortar independents, multiples or purely ecommerce organisations that are pushing boundaries in digital technologies to improve their sales and reach consumers. Please note, this category is not applicable to brands or suppliers with a B2B or D2C online sales strategy.

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How to enter and what to include:

1. Please answer all questions in relation to the 2023/2024 year
2. Ensure that no single answer exceeds 200 words
3. Please answer in bullet points
4. Please include images of your website, social media channels and store/showroom (if applicable). All images must be high res and bigger than 300 dpi.
5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information

Who can enter?

Any brand, retailer, designer or supplier of jewellery and/or watches who launched a new marketing, or social media campaign and/or collaboration at any time during the last 12 months (up until the 9 February 2024 closing date).

This can include print, online, social media, outdoor, TV or radio campaigns or collaborations or a combination of all of the above. Campaigns can be either B2C or B2B focused.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of the campaign and/or video if appropriate (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information so please be prepared to share this information

Who Can Enter?

Manufacturers and/or UK and Irish-based suppliers/distributors of jewellery or watches. You must have a full support and distribution operation in the UK or Ireland, and not just sales representatives/agents and you must have been operating in the UK for at least four years by the closing date of 9 February 2024.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your product/services (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information

Who Can Enter?

Retailers with five or fewer stores in the UK and Ireland who have dedicated 40% of their store footprint or total business turnover to jewellery.

Please note this category is for multi-brand retailers only. Also, any franchise stores will not be considered in the total number of stores. (i.e. if you have three of your own stores trading under your name but also operate eight Pandora franchises, you would still be eligible for entry into this category as you would be considered as having three stores).

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your store/stores (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information
  6. If you are shortlisted, you will be subject to a mystery shop visit by our mystery shopping partner. This will take place sometime during March/April 2024.

Who can enter?

Independent, multiple and ecommerce retailers in the UK and Ireland whose primary business is the design and creation of bespoke jewellery for customers. This bespoke jewellery must represent a significant portion (more than 35%) of your total turnover in the 2023/24 year

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your store/stores (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information
  6. If you are shortlisted, you will be subject to a mystery shop visit by our mystery shopping partner. This will take place sometime during March/April 2024.

Who can enter?

Independent, multiple and ecommerce retailers in the UK and Ireland where the bridal jewellery (wedding, engagement rings and commitment rings) part of your business represented a significant portion (more than 25%) of your total turnover in the 2023/24 year

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your store/stores/web platform (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information
  6. If you are shortlisted, you will be subject to a mystery shop visit by our mystery shopping partner. This will take place sometime during March/April 2024.
Sponsored by:

Who Can Enter?

Any UK or Irish-based jewellery designer behind a jewellery brand (such as John Smith’s Jewellery Design) or working in-house as a designer for another jewellery brand/supplier. The brand must have been producing jewellery for more than four years at the closing date of 9 February 2024.

Please note that this category focuses primarily on the commerciality of your designs and how this translates into a being a commercial designer for a jewellery brand. If you consider yourself to be a creative jewellery designer, then please enter Creative Jewellery Designer of the Year instead.

If you enter this category but, the judging panel deems you to be more suitable for Creative Jewellery Designer of the Year, you will automatically be shortlisted in the other category. Please note you cannot be shortlisted for both categories, so please read the entry questions of both categories first, before deciding which one to enter.

To be eligible for entry into this category you MUST have stockists or distribution in the UK/Ireland (or your own ecommerce site). If you don’t, then your entry won’t be considered.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include at least five professional images of your designs (all images must be high res and bigger than 300 dpi)
  5. Please do not send in any product at this stage.
  6. If you are shortlisted, you will be invited to attend an interview via Zoom on 9 May 2024 where you will be required to present three of the pieces you have designed/produced in the 2023/2024 year. Failure to attend this interview will result in you being removed from the shortlist

Who Can Enter?

Any UK or Irish-based jewellery designer that has been producing jewellery commercially for more than three years at the closing date of 9 February 2024. You can work for your own brand/label or be designing in-house for another company.

Please note that this category focuses primarily on the creative design process and your skills/aptitude as a jewellery designer. If you consider yourself to be the designer of a commercial jewellery brand, then please enter Commercial Jewellery Designer of the Year instead.

If you enter this category but, the judging panel deems you to be more suitable for Commercial Jewellery Designer of the Year, you will automatically be shortlisted in the other category. Please note you cannot be shortlisted for both categories, so please read the entry questions of both categories first, before deciding which one to enter.

To be eligible for entry into this category you MUST have stockists or distribution in the UK/Ireland (or your own ecommerce site). If you don’t, then your entry won’t be considered.

This item is not available

How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include at least five professional images of your designs (all images must be high res and bigger than 300 dpi)
  5. Please do not send in any product at this stage.
  6. If you are shortlisted, you will be invited to attend an interview via Zoom on 9 May 2024 where you will be required to present three of the pieces you have designed/produced in the 2023/2024 year. Failure to attend this interview will result in you being removed from the shortlist

Who Can Enter?

Any UK or Irish-based jewellery designer that has been producing jewellery commercially for more than six months but fewer than three years at the closing date of 9 February 2024. You can work for your own brand/label or be designing in-house for another company.

Please note that to be eligible for entry into this category you MUST have already secured stockists or distribution in the UK/Ireland. If you do not currently have any wholesale stockists, or a functioning UK-based ecommerce business, your entry will not be considered.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include at least five professional images of your designs (all images must be high res and bigger than 300 dpi)
  5. Please do not send in any product at this stage.
  6. If you are shortlisted, you will be invited to attend an interview via Zoom on 9 May 2024 where you will be required to present three of the pieces you have designed/produced in the 2023/2024 year. Failure to attend this interview will result in you being removed from the shortlist

Who can enter?

Any brand (jewellery or watches) which has been in existence for three years or fewer OR has been distributed in the UK for three years or fewer (at the closing date of 9 February 2024).

Please DO NOT enter this category if the business/brand has been in existence for longer than three years, as your entry will be automatically discounted.

The business MUST have distribution/stockists in the UK. The brand must be able to demonstrate significant and continuous growth since launch.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include professional images of your brand/designs and/or promotional material (all images must be high res and bigger than 300 dpi)
  5. If you are shortlisted, you may be required to provide additional information including customer testimonials and evidence of financial performance so please be prepared to share this information

Who can enter?

Any employer in the jewellery and/or watch industry that employs a total of more than 10 full-time or part-time staff. This can include retailers, suppliers, brands or manufacturers.

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How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include examples of any supporting evidence such as training material or details of bonus schemes
  5. If you are shortlisted, we may send out a short anonymous survey to a small selection of your staff so please be prepared to share email contact details of staff who may be willing to participate in this

Who can enter?

Any business in the jewellery and/or watch industry with a strong focus on ethics/sustainability. This can include retailers (independents, multiples or etailers), suppliers, designers, brands or manufacturers.

This item is not available

How to enter and what to include:

  1. Please answer all questions in relation to the 2023/2024 year
  2. Ensure that no single answer exceeds 200 words
  3. Please answer in bullet points
  4. Please include examples of any supporting evidence
  5. If you are shortlisted, you may be required to provide additional information including testimonials so please be prepared to share this information
Sponsored by:

Hints & tips

Hints and tips for completing your entry

  • The prestigious UK Jewellery Awards is an annual event. Therefore, judges want to see what your company has done during the 2023/24 year, that sets you apart from the competition
  • In your submissions, please set out for the judges what you did that was innovative during the 12 months from February 2023 to February 2024, as opposed to other years/time periods.
  • Answer every question on the entry form as far as possible but do not exceed the word count. If a particular entry question is not applicable, please make this clear.
  • Please complete every answer as bullet points
  • Please note if you go over the wordcount, or fail to answer in bullet point form, you may risk your entry being removed and not considered
  • If you are entering the Emerging Jewellery Designer of the Year, the Creative Jewellery Designer of the Year or the Commercial Jewellery Designer of the Year category and are shortlisted, you will be required to attend an interview via Zoom on Thursday 9 May 2024. This is a compulsory part of the process and if you are unable to attend the interview, it will result in your entry being removed from the shortlist
  • This year, three categories (Jewellery Brand of the Year, Watch Brand of the Year and Outstanding Contribution to the Industry Award) are by nomination only and you cannot submit an entry for these categories in the first round
  • All of our judges have to sign an NDA so please don’t worry about sharing sensitive information about your business, as this will not be shared with others outside of the judging process