Michelle Aherne, Watches of Switzerland Group
Michelle Aherne
Head of Jewellery Buying UK
Watches of Switzerland Group

Strategic and commercially astute buying professional with over 16 years of experience across watches, jewellery, and apparel, including 5 years in senior leadership as Head of Buying UK at the Watches of Switzerland Group. Career highlights include opening a first-of-its-kind luxury jewellery showroom, spearheading the launch of Watches of Switzerland’s inaugural lab-grown diamond collection and first fully traceable mined collection whilst supporting the bespoke division in delivering exceptional pieces for clients under the oversight of the Crown Jeweller.