Bespoke Jewellery Retailer of the Year

Winner:

• Blackacre London

"Our judging panel singled out this winner for their exceptional application and business model, demonstrating a true 360-degree approach to bespoke design, advertising, creativity and more. It also managed to achieve a near-perfect 98% mystery shop score."

Finalists:

• Andre Noir - Bespoke Jewellery
• Daniel Christopher Jewellery
• Harper Tait Fine Jewellery
• Holts Gems
• Jody Cory Goldsmiths
• JQ Diamonds
• Libby Rak Jewellery
• RING jewellers
• The Diamond Setter
• Titcombe Bespoke
• WJ Shaw Jewellers
• Woods Jewellers

Bridal Jewellery Retailer of the Year 

Winner:

• Wongs Jewellers

"Judges praised this winner for their strong creative and commercial decisions that are all underpinned by a clear bridal strategy. One judge said: “This retailer is outstanding across all touchpoints in the bridal jewellery journey."

Highly Commended:

• Beverley Hills Jewellers

"Our judges were immediately impressed with the 100% mystery shop score and glowing report that this business received from one very impressed visitor."

Finalists:

• Austen & Blake
• Chique Jewllers
• Diamonds Factory
• Lily Arkwright
• Phelans Jewellers
• Pink Diamond Jewellery
• Sanjeev Jewellers
• The Diamond Store London

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Commercial Jewellery Designer of the Year

Winner:

• Lucy Lee, Lily Charmed

"Our judges singled out this designer for their considered product development strategies, keen eye for detail, and savvy commerciality."

Highly Commended:

• Freya Archer, Freya Rose London

"The judges were impressed by the signature mother-of-pearl that runs through the collections, as well as a strong command of pricing, marketing and retail sales."

Finalists:

• Alexandra Robson, Augustine Jewels
  
• Amanda Drury, Amanda Coleman Jewellery
• Bibi Southwell, ORA Pearls
• Claudia Bradby, Claudia Bradby
• Corinne Whillock, Lulu & Boo Jewellery
• Katie Nickell, Kit Heath
• Lucy Quartermaine, Lucy Quartermaine
• Sif Jakobs, Sif Jakobs Jewellery

Creative Jewellery Designer of the Year

Winner:

• Lara Stafford-Deitsch, Lara Stafford Deitsch

"Despite facing stiff competition from a hugely talented shortlist, this winner captured the attention of our judges with their fresh, accessible and tactile designs."

Finalists:

• Bohdan Bazyliuk, Taylor & Hart
• Claire Hill, Claire Hill Designs
• Georgina Ainslie, Georgina Yvonne
• Katherine Brunacci, Katherine Alexandra Brunacci Jewellery
• Laura Parra, Parra Jewels
• Louis Circé, Vickisarge
• Maiko Nagayama, Maiko Nagayama
• Sophie Cudworth, Sophie Cudworth

Department Store Jewellery Retailer of the Year

Winner:

• Harvey Nichols

"Our judging panel were blown away by this department store retailer’s 100% mystery shop score, in which the mystery shopper described ‘absolutely faultless customer service’."

Highly Commended:

• John Lewis & Partners

"With 32 established jewellery and watch departments across 36 stores, John Lewis has channelled consistent effort into improving and expanding its jewellery footprint to transformational effect."

Finalists:

• Fenwick
• Harrods
• Liberty
• Selfridges

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Emerging Jewellery Designer of the Year 

Winner:

• Wenyin Jiang, Wenyin Jiang Jewellery

"Judges described this worthy winner as showing ‘plenty of promise’ alongside a ‘real aesthetic signature that is beautifully executed’. One judge commented: “I look forward to seeing what this designer will do next and how their concept will develop with time’."

Finalists:

• Anjali Soneji, De Roms
• Carol Cole, Carol Cole Jewellery
• Ines Karu-Salo, KiriVOO
• Olivia Yorston, Olivia Yorston Jewellery
• Richard Allen, Richard Allen Jewellery
• Sophie Bowkett, MitsyMay Jewellery
• Victoria Hopkins, Roxwoods

Sponsored by

Emerging Jewellery/Watch Brand of the Year

Winner:

• NORQAIN

"Our judging panel agreed that this winner showed a clear strategic vision and goals for the future. One judge said ‘For a fledgling brand, some of the doors that they have opened are nothing short of extraordinary’."

Finalists:

• ENAMEL Copenhagen
• Esterah
• Histoire d'Elle
• Kouree
• Lulu & Boo Jewellery
• Poubel
• Smiling Rocks

Employer of the Year

Winner:

• Beaverbrooks

"This business proved in its application that it is a true titan in this category. One judge said: ‘This business is the gold standard of employers, demonstrating excellence that never stands still and is always being fine-tuned’."

Finalists:

• Berry's Jewellers
• Bespoke Quarter
• Citizen Watch UK
• CME Leicester
• Sonny’s Jewellers, JQ Diamonds and Newey's
• TH March
• The Diamond Store London
• WATCHO

Fashion Jewellery Brand of the Year

Winner:

• Swarovski

"Praised for indulging in a signature style that’s instantly recognisable and all its own, this crystal-focused brand has lured Hollywood mega stars like Ariana Grande to bolster brand recognition and draw a new legion of loyal fans."

Highly Commended:

• Nomination Italy

"Nomination Italy has secured a Highly Commended nod for its perfect recipe for success, including collectable charms, accessible prices, and blend of timeless and trending styles."

Finalists:

• Astrid & Miyu
• BOSS Jewellery
• ChloBo
• Hot Diamonds
• Missoma
• Pandora
• Sif Jakobs Jewellery
• Thomas Sabo
• Tommy Hilfiger

Marketing/Social Media Campaign or Collaboration of the Year (Brands)

Winner:

• Casio UK x Back to the Future

"Described as a “phenomenal” entry by one of our judging panel, this brand tapped into a heady dose of nostalgia for this winning campaign. Our panel also remarked upon the lead generation that resulted from the campaign, with 38,500 potential customers secured in just one week."

Highly Commended:

• D. LOUISE x Chelsea FC Women

"D.LOUISE excelled with its co-branded jewellery collection with Chelsea FC Women in 2025, drawing inspiration from the team’s players and fans while shining a spotlight on women’s sport."

Finalists:

• BOSS Watches & Jewellery – Boss Christmas Interactive Pop-Up
• Carrie Elizabeth Jewellery x Louise Thompson: Chapters
• Citizen Watch UK - Official Timekeeper of The Hundred
• Swarovski - Ariana Grande x Swarovski Capsule Collection
• WOLF x Liberty

Marketing/Social Media Campaign or Collaboration of the Year (Retail)

Winner:

• Jack Murphy Jewellers – Dining with Diamonds

"Our judging panel picked this winner in recognition of a campaign which was original and effectively leveraged, resulting in strong social media reach and engagement. One judge said: "This is an example of local retailer marketing at its finest."

Finalists:

• 77 Diamonds Social-First Jewellery, Creator & Showroom Experience Campaign
• Beaverbrooks x Stylist Campaign 2025
• Dipples Jewellers – Dipples Diamond Draw
• Hallmark Jewellers – Mondrian Inspirations
• WATCHO – Timeless Moments with Rado
• Wongs Jewellers – Welded by Wongs

Responsible Jewellery Business of the Year 

Winner:

• Weston Beamor

"Our judging panel were impressed by this winner’s total commitment to responsible, reliable and transparent production processes. On judge commented: "This was an incredibly strong application, demonstrating thoughtfulness, dedication and measurable results."

Finalists:

• Ayana Jade
• Fine Jewellery Manufacturing
• Incador
• Jacqueline & Edward
• KGK Creations (India) Pvt. Ltd.
• Monica Vinader
• Parra Jewels
• Recognised
• Valentine Silver International

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Retail Innovator of the Year

Winner:

• Antique Jewellers

"A standout winner in this category, judges agreed that this business was doing something truly innovative which has delivered measurable results."

Finalists:

• 77 Diamonds
• Alexandra Finch Jewellery
• L'Amour Pearls
• Purely Diamonds
• Swarovski
• WATCHO

Sponsored by

Retail Team of the Year

Winner:

• Sonny's Jewellers

"One of our judges said of this winner: ‘Everyone from management to shop floor staff has a role to play in this great business that seems to get better and more ambitious with each passing year’."

Finalists:

• Hatton Jewels
• Hill & Hill the Jewellers
• Holts Gems
• Jordans Jewellers
• McWhirter the Jeweller
• Phelans Jewellers
• Susannah Lovis
• WATCHO
• Webley Jewellers

Sponsored by

Retailer of the Year (six stores or more)

Winner:

• Berry's Jewellers

"With the strongest mystery shop score in its category and an impressive application, this winner demonstrates the perfect balance of heritage, forward-thinking business innovation, and a deep-rooted sense of identity."

Finalists:

• Argento Contemporary Jewellery
• Austen & Blake
• Beaverbrooks
• Diamond Heaven
• Ernest Jones
• F.Hinds
• Goldsmiths
• H Samuel

Sponsored by

Service Supplier of the Year

Winner:

• Gold Dust Collective

"One judge said of this company: ‘This is an impressive business and concept which is both forward thinking and accessible. I look forward to seeing how it develops’."

Highly Commended:

"Highlights of its stellar application included a modernised valuations process incorporating blockchain technology."

• Birmingham Assay Office

Finalists:

• Bespoke Quarter
• Edinburgh Assay Office
• Freeform Fabrication
• Howden
• JewelCast
• Jewellers Academy
• Malca-Amit
• Squash Media Group
• TH March
• VM & Events
• Vulcan Jewellery

Store Design of the Year

Winner:

• Sheila Fleet Jewellery, Edinburgh

"Our judges agreed that this boutique has the design credentials, inspired interiors, and exceptional finishings that could rival luxury boutiques across all sectors, not just jewellery. One judge remarked: ‘It’s one of the best jewellery stores I have seen in many years’."

Finalists:

• Amanda Coleman Jewellery, Lincoln
• Caroline Creba Fine Jewellery, Knowle
• Edmonds, Kenilworth
• Harrogate Jewellers, Harrogate
• Jessop Jewellers, Glenrothes
• Libby Rak Gallery of Jewellery, Stow on the Wold
• Marie-Blanche Jewellery, Berkhamsted
• Mococo, Manchester
• Pandora, Oxford Circus, London
• Wongs Jewellers, Manchester

Outstanding Contribution to the Industry

Winner:

• Gary Williams

"Gary Williams has spent more than four decades helping to shape the British jewellery industry through innovation, leadership and an unwavering commitment to the people who make the trade what it is."