Judges

The UK Jewellery Awards judging process is designed to be rigorous, fair and completely transparent. Every entry is reviewed by an esteemed panel of industry experts, with strict confidentiality observed throughout. The final winners are decided by secret ballot, ensuring complete impartiality.

Our Judges

For more than three decades, the UK Jewellery Awards has celebrated excellence with a judging process trusted as the benchmark of integrity in the industry.

Drawn from across the jewellery and watch sector (including leading suppliers, manufacturers, brands, retailers and designers) our judges bring deep expertise and experience to the process. They dedicate valuable time to carefully reviewing hundreds of entries against clear criteria, rewarding only the very best.

Our 2027 judging panel will be announced soon. Sign up for UK Jewellery Awards updates to be among the first to discover who will be judging in our 35th year. 

The Judging Process

The UK Jewellery Awards follows a two-stage judging process:

  • Round One: All entrants must complete the entry form in full to be considered for the shortlist. Please refer to the Entry Guidelines page for details. Shortlisted companies and individuals will be notified no later than the end of January 2027 and invited to our exclusive Shortlist Party on 1 February 2027 in central London, held at the end of the first day of the Retail Jeweller Festival.
  • Mystery Shop: Businesses shortlisted in retail categories will also undergo a secret mystery shop during February/March 2027, conducted by our mystery shopping partner.
  • Final Judging: In late April 2027, the shortlist will be deliberated by our carefully selected panel of judges. To guarantee fairness, no judge assesses a category where they have a vested interest, nor do competing businesses evaluate one another. All judging takes place under Chatham House Rules, with every judge signing a non-disclosure agreement. The winners are chosen by secret ballot, with no judge knowing the outcome before the awards night.

This process, honed and refined over 35 years, ensures the UK Jewellery Awards remain the most respected and credible accolades in the industry.